Happiness At What Price?

Happiness At What Price? from World Brain Wash

Happiness At What Price? from World Brain Wash on Vimeo.

We received a secretly-recorded audio clip from a closed-door session of a recent Global Industry Summit.
The subject was speaking about recent advances in neuro-marketing and consumer behavioral tools that we found incredibly creepy. Not sure who the speaker was and we couldn't find anything about the Global Alliance he represented, but we thought it would be nicely enhanced if we added some motion graphics to explain some of the ways companies are targeting our desires and levels of happiness to create "Optimal Consumers".