REcently 19 Lights has released the awaited Ginger HDR, the After Effects plugin for doing tone mapping. Check out the release for Ginger HDR at it’s new home here.

Formerly named NaturalHDR, GingerHDR for After Effects provides a different approach to tone mapping and uses 4 different techniques for tonemapping HDR scenes – the idea is that if you have a scene with a large amount of contrast and you use 1 technique to tonemap it, the final result will always look unnatural. With GingerHDR for After Effects however, you can use several different techniques to push the scene into your target range without losing your overall lighting balance. NaturalHDR is based on pushing and pulling the different settings to achieve your desired look.

Ginger HDR is a plugin for doing HDR Tonemapping inside Adobe After Effects (CS 3.0 and higher) and Premiere (5.0 and higher) on Macintosh and Windows. You can download the 30 day trial below and if you like it you can purchase a serial number $199 USD. However, we are offering Ginger HDR at an introductory rate of $129 USD if you purchase before March 31, 2011.