Jonathan Berkey provides a quick tip for creating abstract animation in After Effects, and in this case shows how to quickly set up interesting text animations by converting the text into a Shape Layer in After Effects allowing it to be used with some of the After Effects Animator effects.
here is a quick tip for you, it is short and sweet. I hope you find it useful
Jonathan also shows that this simple and sometimes overlooked technique can also be used with vector artwork brought in from Adobe Illustrator as well, and shows how you are able to have the artwork behave the same way with a minor tweak in Illustrator.