The Perfect Lager Project by mike williamson
The Perfect Lager Project from mike williamson on Vimeo.
A 'call to arms' video , inviting fellow lager lovers to get involved
by downloading an app to give feedback on every beer they drink.
The data collected will then influence the style of lager that will be
available from June 2012.
Agency: AnalogFolk
Creative: Matt Grogan, Tim Bishop
Strategy: Matt Robinson
Technology: Peter Vahaviolos, Toby Vervaart
Agency Producers: Ronit Ambarchi, Jake Heath
Engine
http://www.engine.net.au/
Director/Design: Mike Williamson
Executive Producer: Adam Wells
Producer: Amelia Peacocke / George Kacevski
Illustrators – Josh Edwards, Pete McDonald, Mike Williamson, Simon Robson, Nick Petly
Animators – Danny Jenkins, Mike Williamson, Nick Petly
Cinema 4D – Danny Jenkins
Sound FX – George Kacevski
Sound mix – Stellar Glebe