ABB Integrity Teaser by Florian Stumpe
ABB Integrity Teaser from Florian Stumpe on Vimeo.
TASK
Creating and animating an informational film for the ABB Group (on behalf of Interbrand and Markenfilm Schweiz
AG). Its aim was to familiarize the company’s employees with the matter of energy efficiency in a manner both simple and interesting. Use of the company’s corporate design for the basic graphics was obligatory.
WORK
My task was to visualise the storyline using my own illustrations. This included development of graphic presentations of the various scenes and transitions as well as the specific motion patterns of the different elements. I was therefore additionally involved as Design and Animation Director throughout the production process. Furthermore, a voiceover was added in order to facilitate and intensify the conveyance of the film’s message to the employees.
Role: Art and Design Direction, Design (Styleframes), Motion Graphics Conception, Additional Animation
Client: ABB Group
Director (Story): Oliver Neiss
Production Company: Markenfilm Schweiz AG
Executive Producer: Stefan Schorer
Animation: Alexander Holthaus
