psyop ny takes you through their T.Rowe Price project from step one, all the way to the final, including concept, pitch frames, story boards, style frames, animatics and final comp. Interesting to see the progression, and how their signature fluid ink look takes shape, and what it is derived from in 3d.
also check the creative director’s site, Mate Stienforth for more images and project info.
PSYOP How-To Animate – T.Rowe Price “Ink” from PSYOP on Vimeo.