For September, Lipton launches a clip based on a piece of the Parisian duo “Outlines”. In the same vein as the surreal pop poster campaign and website launched liptoninfinitetrip.fr earlier this year, Lipton, for his Exclusive invites us once again to discover how far we can take tea.
A musical adventure signed DDB Paris. The clip while animation was developed in partnership with the production company B-Reel. It details the elements that contributed to the success of the website: a “infinite travel” through six surreal, pop, poetic never seems to stop. Outlines the title of “I can not think,” released in June, while the pace. The set is all the more gratifying.
Creative Directors : Pierrette Diaz/Matthieu Elkaim
Creatives : Nicolas Berthier/François Guyomard
Interaction Director : Branislav Peric
Digital Producers : Guillaume Cossou / Sophie Hoffman
Client partner : Marina Zuber
Account Director : Olga Papikian
Account Manager : Lennie Stern
Production : B-Reel
