Client — Citymobil
Producer / Head of Marketing — Svetlana Butianova
Story, Design, Motion — Alex Frukta
Music, Sound Design — Cosmic Setter
Is a modern media-oriented taxi service, a local carrier company that operates on the territory of Moscow, an alternative to large services Uber, Gett, Yandex.
The story. New morning, the app with alarm clock on the smartphone rings and wakes the main character, there is no choice – the day has begun. And then in the frame the view of the city, people wake up, order different taxi services, but the choice is the same. Our hero is still at home, choosing between boring monotonous clothes. He is determined that he will put on and goes down into the city, orders a taxi to get to a work and suddenly a CityMobil car rushes past. The world of our hero turns around, he is so interested in this alternative service that he downloads the application and orders a taxi through the CityMobil. Further we see that our front man comes to work, and after a few hours of hard work, he certainly hungry and order a Citymobil to go snack, and to continue the work after the taxi will bring him back to work. But the day is not infinite, it’s like the movie that already ending, and the main character remembers how convenient it was today to travel with Citymobil and he makes his choice, choosing the service he likes to get home. Stop camera. Cut!